The outdoor shading market is rapidly growing, and knowing how to spot opportunities can significantly increase your sales potential. In this webinar, we’ll explore proven strategies for identifying outdoor shading opportunities on a job site, maximizing sales conversions with effective closing techniques, and leveraging vendor resources to strengthen your success. We’ll also introduce Sol-Lux, a leader in intelligent outdoor shading solutions, and highlight our extensive engineering expertise in patio awnings, window awnings, and drop screens.
Our advanced shading solutions are powered by Somfy motors and seamlessly integrate with Bond for smart control, making them ideal for connected home and commercial automation projects. Learn how our innovative product line and dealer program can give you a competitive edge, providing exclusive benefits and marketing support designed to drive your success. Join us to discover how partnering with Sol-Lux can expand your offerings, increase profitability, and set you up for long-term growth in the outdoor shading industry. Â
Key Learning Objectives:
- Identify Sales Opportunities
- Learn how to assess a job site to uncover potential outdoor shading needs.
- Increase Sales Conversions
- Master effective questions, closing techniques, and strategies to turn leads into sales. Â
- Leverage Vendor Support
- Understand how training, marketing materials, and technical resources can help grow your business.
- Explore Cutting-Edge Products
- Gain insight into Sol-Lux’s intelligent patio awnings, window awnings, and drop screens powered by Somfy motors and integrated with Bond smart control.
- Maximize Business Growth
- Learn how a Sol-Lux partnership equips you with tools for success, exclusive dealer benefits, and strong profit margins.
Speakers:

Steve Brous
National Sales Program Manager, Sol-Lux
Steve Brous is the National Sales Program Manager at Sol-Lux, bringing over a decade of experience in high-end automation, home technology, and sales development. Previously, he held leadership roles at Bose Special Markets and in the smart home industry, helping builders integrate automation into thousands of homes. A former entrepreneur, Steve developed lighting products and co-founded one of the first high-speed indoor go-karting facilities in the U.S. Outside of work, he enjoys high-end audio, vintage cars, and outdoor adventures.

Arlen Schweiger
Editor-in-Chief, CE Pro
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