Lenbrook International, whose brands include PSB, NAD and Bluesound, and OraStream, a provider of a high-resolution audio streaming platform, have announced a North American collaboration.
The agreement gives OraStream’s customers – high-quality music content providers –access to a fast-growing ecosystem of high-resolution music streaming users through “BluOS enabled” products from brands like NAD Electronics, Bluesound, and DALI Loudspeakers.
Based in Singapore and founded by CEO Frankie Tan in 2011, OraStream is an innovative adaptive streaming solution utilizing the MPEG 4 SLS codec that, combined with a purpose-built back office infrastructure, provides content creators, owners, and distributors, with a turnkey streaming pathway to the marketplace. With OraStream, music files are encoded in their native resolution, thereby retaining and preserving the nuances and details of the original source file. A decoder is then used at the listening point to deliver the audio file, adjusting and buffering data to suit the listener’s bandwidth limits and eliminating skipping and pauses along the way, without affecting the original resolution of the audio file.
“Our company led the development of scalable high-res audio streaming which led to the launch of the world’s first high-res audio streaming music service in 2015. Today, our high-quality audio streaming solution is used by a new generation of high-res audio streaming services with more announcements anticipated as we move forward,” states Tan.
“We are on the next phase of extending our high-quality audio streaming solution into wireless home audio devices and are extremely pleased to collaborate with Lenbrook’s BluOS high-res audio platform in this endeavor.”
The OraStream and Lenbrook partnership will see BluOS Enabled devices become the first and largest ecosystem of home audio equipment to support the OraStream platform. As OraStream continues to develop a roster of content providers that are keen to deliver the highest quality of content that streams straight into the home listening room, Lenbrook will be able to quickly and efficiently offer BluOS users access to these unique content streams. The first content collaboration on the OraStream platform in BluOS will be live in the North American market in Q1 2020.
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